Think about the care you take in decorating your law firm’s office. You want visitors to feel welcome and comfortable, and you want to convey that you and your staff are capable, professional and experienced. Now think about your website as your “Internet office.” You want to give site visitor[...]
Quick Response Code (QR Code) is a matrix barcode that is readable by camera phones and barcode readers. The information encoded can be URL, text or other data. QR codes were originally created in Japan by Toyota in 1994. QR Codes are similar to normal bar codes that are used by retailers to trac[...]
“Only 3% of Legal Work is Influenced by Directories,” according to some law marketing experts. Our clients indicate similar results. Mark Messing, Chief Marketing Officer of Weil, Gotshal & Manges, a 1,200-lawyer firm, was asked if he ever turned to directories when selecting law firms. He r[...]
If you have been through the process of evaluating and choosing search engine optimization (SEO) and website design vendors, you have probably been surprised by the variety of prices and options you were provided. It is very difficult to make apples-to-apples comparisons and often leads to considera[...]
