Category: Marketing

Holiday marketing ideas for your law firm

Embrace the Holiday Spirit to Boost Your Law Firm's Marketing Did you know that law firms who engage in holiday marketing see a significant increase in client engagement and referrals? Let's explore how you can leverage this festive season to your advantage. As the holiday season approaches, [...]

Your guide to selecting a law firm marketing vendor

Every law firm has unique needs and requires distinct marketing services depending on their practice area. This blog is intended to empower firms by offering clarity on which approach best fits their: ✅Budgetary constraints ✅Desired outcomes ✅Overall business goals  Differentiating [...]

Recession resistant law firms. The case of personal injury firms

Building a Recession-Proof Law Firm According to a survey by Bankrate, almost 59% of the top economists predict a potential recession by July 2024. This is equal to a 3-in-5 chance of an economic drop. We are all aware that a recession can mean the following: 📉Job losses 📉Decrease in bus[...]

Countdown to victory. Year end legal marketing predictions 2023

As we approach the final quarter of 2023, there’s a tangible buzz of anticipation in the air fueled by technological innovation, new client expectations, and unprecedented global happenings. If you think you can coast into 2024 on autopilot, it's time to think again.  Dive in to uncover what law [...]

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How to Know if Your Marketing Agency is Doing a Comprehensive Audit for Your Firm When a marketing agency is first contracted to work with a firm, one of its first steps is to conduct a marketing audit.  What is a marketing audit?  It’s a thorough examination and evaluation of your firmâ€[...]