Law Firm Marketing

According to financial forecasts, spending within the U.S. legal marketing and advertising industries is estimated to exceed $1 billion in 2020. Not only is it an insanely expensive, zero-sum game against competing law firms, now thanks to the thousands of tactics available offline and runaway algorithms that can easily change…

can a podcast help market your law firm?

With everyone and their cat making one these days, podcasts can seem an attractive choice for legal marketers looking for new ways to bring awareness to their law firm. However, to launch a successful podcast for your law firm, there are a few things to consider before jumping into the…

Have you ever been lost in the forest? Have you ever been lost, ever? These days we have an app and a map for almost every journey we take, from raising a child to building a business. And yet, the one journey that most law firm owners fail to map,…

law firm marketing, lead generation, solo, lawyer

Leads! That’s what marketing a law firm is all about, right? Calls and clicks that turn into cases ─ that’s all marketing is, right? So signing up for a lead generation service is the smartest and most cost-effective way to get some marketing in the air and some business in…

With almost a million different advertising platforms, apps, search engines, and digital marketing vendors/coaches/consultants entering the ring each day, marketing a law firm online can seem like a knock-out, losing battle before the first bell. But the lawyer who is armed with the right knowledge and strategic insight on marketing…

How to create a law firm marketing strategy Consultwebs

In legal marketing departments across the country, endless tactics and campaign-based chaos reign supreme. Most law firm owners dealing with Restless Marketing Syndrome (RMS) find themselves constantly questioning the efficacy of marketing, and it isn’t because they lack good ideas, good intentions, or a good brand. It’s because they lack a good strategy….