Category: Digital Marketing
Once upon a time, lawyers did not advertise on TV. State and local bars forbid it. Then came the disco era. In 1977, in Bates v. State Bar of Arizona, the U.S. Supreme Court freed lawyers to use television commercials by ruling that lawyer advertising is a constitutionally protected form of commercial speech. Today, more […]
At the start of every year, the team at Consultwebs gathers our top industry specialists, locks them in a room (metaphorically), and asks for their wildest, most data-backed predictions for the future of legal marketing. This year, those insights turned into a massive 20+ page playbook covering everything from AI search disruption to the next […]
Happy July, everyone! We’ve made it more than halfway through the year of legal marketing updates. We hope you’re sipping on a drink with a little umbrella in it, beachside as you catch up on the latest news. Here are the updates for this month 👇 🔍 Search Google is rolling out a type of […]
As the spring season hits full bloom this May, your firm’s growth should be doing the same. While you focus on advocating for your clients, we’ve been busy tracking the shifts that will define your digital success in the coming months. From major pivots in search behavior to new advertising frontiers on Apple Maps, here […]
Technology moves fast. Law firms that move with it can serve their clients better and increase revenue with less stress along the way. On the other hand, firms that resist change are likely to face more stress and confusion, leading to lost opportunities and lost revenue. At Consultwebs, we don’t offer just top-quality digital legal […]
Don’t spend your billable hours chasing algorithm changes. The Consultwebs Monthly Update is back with the essential legal marketing news for March. We’ve distilled this month’s biggest shifts into need-to-know highlights so you can stay informed and stay focused on your practice. Let’s Get to the Updates! 🔍 Search Google has released a […]
Like most legal professionals, you may constantly need to insert symbols like the section sign (§), the paragraph mark (¶), and the copyright symbol (©) countless times when you are drafting legal documents. Instead of hunting through menus or copying and pasting, you can use keyboard shortcuts on both Windows and Mac computers to insert […]
When you write a strong demand letter, you set the tone for your client’s personal injury claim. The letter outlines what happened, who is responsible, and how much money your client deserves as fair compensation for the physical, emotional, and financial harm they have suffered. It also demonstrates that you take the matter seriously and […]
It’s time for the Consultwebs monthly Legal Digital Marketing Industry Updates! Each month, we round up the must-know legal digital marketing updates for busy attorneys. Find this month’s highlights of bite-sized, need-to-know news below. Let’s Get to the Updates! 🤖AI Microsoft published guidance on how duplicate content affects AI search visibility, explaining that AI systems […]
Tracking and refining your client intake process can keep your law firm competitive in a crowded market. When intake runs efficiently, potential clients can reach the right person fast, get answers quickly, and feel confident moving forward, helping your law firm convert more leads. Consultwebs works with law firms to strengthen the connection between visibility […]
