Is your firm’s
Pay-Per-Click campaign paying off like it should?

Are you getting the most out of your investment in Pay-Per-Click (PPC) advertising?

We looked back at the analytics and this is the best we have ever done with Adwords, even at the height of our campaign with another vendor.

- MIKE SAWAYA
 Denver Personal Injury Attorney

With thousands of your firm’s dollars at stake, you should be sure you're getting the best results for your investment. Use the resources below to gain insight about your current campaign.

A huge number of law firms run PPC campaigns. It can be a fantastic way to grow your caseload, or if improperly managed, an unthinkable waste of money. It all depends on the knowledge and skills of the people who are running your campaign.

The whole point of investing in PPC is to get additional quality prospects to contact your firm so that you can sign more cases.

In theory, it’s a simple concept…

You pay for ads that appear when people search for various terms related to your practice.

1

People see the ads and decide to click on them.

2

They visit your website, contact you and become a client.

3

In practice, it can be a bit more challenging due to:

COMPETITION

Lots of firms want to “win” PPC (which drives up the cost) and prefer its “quick return” over long-term investments like SEO.

EXPENSE

Some attorney-related terms are among the most costly in existence.

Ineffective or inefficient vendors

Some organizations that run PPC campaigns for law firms’ don’t bring solid return on investment. Some don’t even provide transparency with how your firm’s dollars are being spent.

Lack of experience

Google Adwords and other platforms offer tons of options for each campaign, but not everyone is a PPC expert.

At Consultwebs, our team achieves exceptional results for law firms through PPC campaigns. Our experts in paid search, landing page design, conversion rate optimization and online marketing bring uncommon results for firms that want more cases from the Web. We guarantee transparency to show you where and how every dollar of your investment in your PPC campaign is being spent.

We’re always available to discuss your goals, and how we can help you achieve them through online marketing.

CONTACT US TODAY FOR A FREE CONSULTATION,
THROUGH :

call 800-872-6590

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4 Questions to ask your PPC vendor
Is your investment being used wisely on your campaign? Download this free PDF with important questions to ask about your PPC management.

Case study - PPC vs. TV
See how a firm’s decision to move TV budget to PPC brought them cases at less than ¼ of the cost!

Case study - More Leads For Less
See how proper management of a PPC campaign brought one firm 43% more leads while spending 1/3 less!

PPC Overview
Read more about Pay-Per-Click advertising, and various options that may fit into your firm’s strategy.

LEARN MORE WITH THESE FREE RESOURCES