Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs.
In today’s episode, Tanner is accompanied by Matt Smyers, former attorney who brings over a decade of experience in legal marketing to his role at Consultwebs as Senior Digital Advertising Advisor.
Matt helps law firms and clients connect through strategic planning and execution of legal digital advertising campaigns using a variety of platforms, including Google Ads, Facebook, Bing, Yahoo, and virtually any other paid advertising.
01:02 What is Agile marketing for law firms?
02:17 Is Agile marketing effective for your firm?
04:00 Waterfall versus Agile
06:37 Most relevant changes a law firm can expect from Agile
08:03 Benefits of Agile marketing for law firms
09:48 Opportunities and challenges of partnering with an Agile agency
12:55 Example of how Agile works at Consultwebs
14:43 Final advice(s) for law firms
17:10 Closing thoughts
Best way to contact Matt Smyers:
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Learn more about Consultwebs at the links below.
Law Firm Marketing Agency Services
8601 Six Forks Rd #400, Raleigh, NC 27615