Social Media

“Unwavering incremental change can create remarkable and monumental results.” – Ryan Lilly Well, based on the amount of…underestimation on the fluctuating nature of 2020…it’s hard to imagine the shelf-life of marketing advice these days, is any longer than that of a banana, duct taped to a wall.* However, in the…

Consultwebs Legal Marketing Social Media For Law Firms

Choosing to develop your law firm’s book of business through social media marketing can be a decision, fraught with variables. Do you bandwagon on the latest platform? How does organic traffic, differ from paid? Is it possible to track social media ROI? Should you keep paying your partner’s kid to…

COVID 19 Facebook Ad Credits and Grants

Many companies are taking steps to help out business in response to the COVID-19 pandemic – recently we covered the Google Ad credits – and now Facebook is stepping up as well. According to this post from Facebook: “We know that your business may be experiencing disruptions resulting from the…

eight tips on facebook advertising for lawyers

With the sands of technology shifting under our feet, it’s hard to anticipate where the lawyer looking for leads can reliably go to find potential clients online. Thankfully, the answer isn’t in a crystal ball, but in your client files. Click to DOWNLOAD article PDF   My advice for lawyers…

2019 legal marketing trends & predictions

Funnels, CRMs, CTRs, and KPIs: If you’ve spent anytime around legal marketers, you know we our stuck on our buzzwords. Unfortunately, one buzzword that may fly under the radar in 2019 is “discernment.” Equipped with the right information, discerning legal marketers who thrive in 2019 will cut through all the…

how to create engaging social media for law firms

“Social media is easy, right? Everybody is doing it.” We’ve heard that one. “Social media doesn’t drive business. It’s a total waste of time!” We’ve heard that one too. Sadly, one of these statements usually leads to the other. Marketing on social media is never easy. It involves psychology, creative…