Category: Content

In need of last-minute creative marketing ideas? 🥳 We’ll show you the top 6 ways your law firm can give back this holiday season. It seems like the holidays sneak up on us every year and leave us feeling stressed and behind schedule. At such a busy time of year, a holiday marketing strategy [...]

As technology advances, more and more businesses are turning to artificial intelligence (A.I.) for help with content marketing and SEO strategies. A.I. offers a wealth of benefits that can be extremely useful for online content. However, there are also some limitations and potential risks associated[...]

“Unwavering incremental change can create remarkable and monumental results.” – Ryan Lilly Well, based on the amount of…underestimation on the fluctuating nature of 2020…it’s hard to imagine the shelf-life of marketing advice these days, is any longer than that of a banana, duct tape[...]

2019 legal marketing trends & predictions

Funnels, CRMs, CTRs, and KPIs: If you’ve spent anytime around legal marketers, you know we are stuck on our buzzwords. Unfortunately, one buzzword that may fly under the radar in 2019 is “discernment.” Equipped with the right information, discerning legal marketers who thrive in 2019 wil[...]

always, sometimes, never advice for law firm marketers

Law firms that want to grow their business online know that digital marketing is no longer optional. There is no shortage of advice on digital marketing “best practices” on the Internet, at conferences and seminars, from colleagues – but rarely does the advice talk about application. Most advi[...]