Search Marketing/SEO

Tips and Tricks for Keyword Research

(Part III in a series on keyword best practices in Google Ads) In the last couple of “Keywords 101” posts (part I and part 2), I have talked about the different match types available in Google Ads and how they work. It is important to have an idea of how…

Panda 4.0: An Executive Overview for Lawyers

What the Updates Were Google’s head of webspam, Matt Cutts, announced on Tuesday, May 20, that the search engine giant had officially started rolling out Panda 4.0. There was quite a bit of talk the prior weekend that another algorithm update had been implemented, and Google confirmed on Tuesday that…

More than 95 percent of law firms have a website, but most of them are little more than online brochures and rarely produce any qualified leads. In this information-packed hour-long webinar we reveal what top-ranking law firms do to achieve and maintain high search visibility in today’s hyper-competitive Web marketing space. Tanner…

why does web marking cost so much

Is Web marketing truly costly? If you are dealing with the wrong vendor, it will be. If you are dealing with the right vendor, you will get a high Web marketing ROI that is far better than the ROI that TV advertisers receive or that Yellow Page advertisers received when Yellow…

Have Press Release Links Lost Value In Latest Google Update?

Press releases have drawn new attention from Google. The search engine giant quietly altered its list of unnatural link examples to include “Links with optimized anchor text in articles or press releases distributed on other sites.” They are now “considered part of a link scheme and a violation of Google’s…

Video Transcript: Hello, John Damron here at Consultwebs. It’s October 2013 and you’ve probably heard about Google’s latest algorithm update, the Hummingbird. Essentially, what this update is addressing is conversational search. More and more searches are happening on a mobile device such as a smart phone, and more and more…