Archive: Online Marketing

26 Jul 2017

New Jersey Prohibits Lawyers from Using Avvo Legal Services

Prohibited

Avvo says that it charges a “marketing fee” to the lawyers it connects with potential clients through its Legal Services program. However, three New Jersey Supreme Court committees defined it differently in a recently issued joint ethics opinion. Avvo’s “marketing…

22 Mar 2017

3 Key Points in the Shift to Quality Content in Online Marketing

Content on computer

Quality content in online marketing has taken precedence over spammy links and content. Small, non-business-related websites often take the fast and easy route to high search engine rankings and risk waking up the next day to zero revenue. But, businesses, including law…

07 Feb 2017

A closer look at the statistics of online reviews

Review stars

In this article we will review some important and enlightening statistics that were found in a recent survey about consumer reviews performed by BrightLocal. Both offline and online, a business’ reputation, as ReputationManagement.com says, is “your most valuable asset. It’s…

24 Jan 2017

Design your website with the user in mind

UX

In SEO, we hear clients talk about rankings all the time. While rankings are important, user experience (or UX) can ultimately be the deciding factor between a potential client contacting your firm, or leaving your website. Everyone wants to be…