Multi Media

can a podcast help market your law firm?

With everyone and their cat making one these days, podcasts can seem an attractive choice for legal marketers looking for new ways to bring awareness to their law firm. However, to launch a successful podcast for your law firm, there are a few things to consider before jumping into the…

blank billboard

Have you ever gone on a cross-country adventure and noticed the wide array of billboard advertising? Driving from Florida to California over a three-day period provides a wide variety of billboards, some of which completely lack messaging. During an extended drive such as this, you may notice that there never…

storytelling with video camera

With 1.3 million attorneys in the U.S. (that’s 1 for every 265 people!), the biggest challenge isn’t always faced in the courtroom, but rather in the marketing department. With hundreds of thousands of attorneys competing for the same clients, how can your firm stand out and attract more high-value cases?…

Making Video Work For Your Firm

How much do you stand to lose if you fail to communicate your message properly? Attorneys are constantly sending different messages to different audiences. It may be sending a message to a potential client that your firm is the right fit for them. At mediation, it’s important to explain to the carrier the true case valuation. Attorneys send their…

By 2013, mobile phones are expected to overtake desktop PCs as the most common Web access device worldwide according to Gartner Research. With increasing numbers of people accessing the Internet through mobile devices such as iPhones, law firms need to keep pace by offering the formats that best complement the…