How to Influence People to Read – and Click! – Your Law Firm PPC Ads

A major part of optimizing your law firm’s pay-per-click (PPC) ads is to write your text in such a compelling way that searchers will click through to your website. First off, it is important to note that Google must approve all AdWords text, so make sure you follow their Text Ad Guidelines! How to optimize ...

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Consultwebs News

Sep 18th, 2007

Internet Advertising Grows 17.7% While Traditional Advertising Shrinks

Internet display advertising maintained its advertising growth leadership position, registering a 17.7 percent increase to $5.52 billion while Total advertising expenditures in the first half of 2007 slipped by 0.3 percent to $72.59 billion versus the same period in 2006.

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